by Team Kofluence | Jan 20, 2023 | Industry Trends, Influencer Marketing
How Influencer Marketing is changing market dynamics A marketer is a creator, an artist who closely spectates customers’ pains and comes up with a solution. Every business runs into people with creative heads to top up their marketing campaigns. The...
by Team Kofluence | Nov 30, 2022 | Influencer Marketing
Learn how scaling influencer partnerships can benefit your B2C brand to drive brand awareness and sales through this curated guide of chock-full expert insights and strategies. Let’s start with the important questions first. Why should I invest in influencer...
by Team Kofluence | Oct 28, 2022 | Influencer Marketing
Spending countless hours on Instagram reels to learn about the most on-trend skincare essentials or scrolling endlessly through YouTube tutorials for that perfect skin base? Sounds familiar right? Millions of Indian men and women from varying socio-economic...
by Team Kofluence | Aug 26, 2022 | Influencer Marketing
What makes social media so attractive that you cannot keep your hands off your phone? What do you consume more than water in a day? The answer is Content. It’s the curated content by your favorite “Content Creators” that makes the most of your social media...
by Team Kofluence | Jun 2, 2022 | Case Study
About INDmoney INDmoney is an emerging new-age player in the wealth management product market, positioned as a one stop ‘super money’ app. Founded in 2019, the company allows users to manage their finances on a single integrated platform and helps...
by Team Kofluence | Mar 23, 2022 | Industry Trends, Influencer Marketing
The shift from physical to digital has been an omnipresent phenomenon, brought to the forefront particularly so post-pandemic. While billboards, magazine spreads, celebrity endorsements, and similar marketing vehicles were the only tried and tested avenues for...