Trusted
by top brands!

Gear up with Kofluence to catapult your brand’s social presence
Campaigns that reign, performance that speaks!

Brands hero section
Comprehensive suite of influencer marketing tools and services designed to align with the success factors of your brand and take them to new heights. Take charge of your campaigns all by yourself with Kofluence Brand’s App today!

What we do best!

awareness
Awareness
Visibility, Recognition and Exposure

Crank up your visibility and attract an intent-based audience with ROI-driven Influencer Marketing campaigns.

coversion
Conversion
Likes are great, but Clicks are Better

Increase your organic traffic with over 70% of genuine leads with tailored content from influencers.

 

customer
Customer Retention
Performance weighs, and Loyalty stays

Unlock the power of customer loyalty with Kofluence’s retention campaigns and keep your brand top-of-mind with your valued customers.

awareness
Awareness
Visibility, Recognition and Exposure

Crank up your visibility and attract an intent-based audience with ROI-driven Influencer Marketing campaigns.

coversion
Conversion
Likes are great, but Clicks are Better

Increase your organic traffic with over 70% of genuine leads with tailored content from influencers.

customer
Customer Retention
Performance weighs, and Loyalty stays

Unlock the power of customer loyalty with Kofluence’s retention campaigns and keep your brand top-of-mind with your valued customers.

Industry Challenges!

Influencer Marketing Challenges
Kofluence’s Solutions

Black Box

  • No price transparency
  • 50 to 100% markups charged by existing players that go unchecked
Price

100% Transparency

  • Transparent pricing based on Category/ Genres/ Content format/ Social Media Fair Mark-ups

Excel/PPT/Screenshots

  • Using manual aids like basic search & cold calling are time consuming
  • Trackers maintained in google sheets, docs etc
Operations

Platform Play

  • Platform based Selection/ Negotiation/Content Review
  • Real time insights/analytics to refine audiences

7-20 working days

  • Offline co-ordination, selection, negotiation and content review leading to High turnaround time
Time Duration

1 working day

  • End-to-end campaign lifecycle management
  • SAAS platform with built in workflow automations

Upto 100-500 at max

  • Small-scale campaigns rarely create impact. Marketers often don't know where to start, what to measure & how to scale
Scale

600K+ Registered Creators

  • Scalable campaigns ranging from 1 to 10K
  • Massive liquidity of Relevant Creator

Manual Social Match

  • Finding the right influencers for your target audience can be difficult due to bot audience and fake engagement
Relevance

Deep profiling and persona match

  • Assessed based on Profile, Content, Audience, Affinity & Insights.
  • Added assurance of Proprietary Risk & Fraud Detection/Prevention

Absent

  • Lack of knowledge of market level insights and industry KPIs
  • Vanity metrics over real time insights
Insights

Insights & Best Practices

  • Consider us your Knowledge Partners, to effectively navigate market trends and success factors.
  • Deep category expertise

Industry Challanges!

Influencer Marketing Challenges

Black Box

  • No price transparency
  • 50 to 100% markups charged by existing players that go unchecked

Excel/PPT/Screenshots

  • Using manual aids like basic search & cold calling are time consuming
  • Trackers maintained in google sheets, docs etc

7-20 working days

  • Offline co-ordination, selection, negotiation and content review leading to High turnaround time

Upto 100-500 at max

  • Small-scale campaigns rarely create impact. Marketers often don't know where to start, what to measure & how to scale

Manual Social Match

  • Finding the right influencers for your target audience can be difficult due to bot audience and fake engagement

Absent

  • Lack of knowledge of market level insights and industry KPIs
  • Vanity metrics over real time insights
Kofluence’s Solutions

100% Transparency

  • Transparent pricing based on Category/ Genres/ Content format/ Social Media Fair Mark-ups

Platform Play

  • Platform based Selection/ Negotiation/Content Review
  • Real time insights/analytics to refine audiences

1 working day

  • End-to-end campaign lifecycle management
  • SAAS platform with built in workflow automations

350K+ Registered Creators

  • Scalable campaigns ranging from 1 to 10K
  • Massive liquidity of Relevant Creator

Deep profiling and persona match

  • Assessed based on Profile, Content, Audience, Affinity & Insights.
  • Added assurance of Proprietary Risk & Fraud Detection/Prevention

Insights & Best Practices

  • Consider us your Knowledge Partners, to effectively navigate market trends and success factors.
  • Deep category expertise

Influencer Marketing Campaigns | IMC

Unlock the power of Social Influence with pioneers in the industry
IMC

Harness the power of UGC with ROI driven influencer marketing strategies.

The goal of an influencer marketing campaign is to leverage the credibility and social proof of the influencer to reach a larger and more engaged audience and ultimately drive sales or other desired outcomes.

Kofluence Brand’s App got you covered from concept to execution. You can take full control of every aspect of the campaign, including influencer selection, content creation, and distribution.

Here's how our Influencer Marketing Campaigns work

1

brief

Brief us on your brand and product

Provide a brief on the brand overview, product or services being marketed, campaign goals, guidelines, and KPIs you’re looking for

2

image 18

Find the right Influencers

With a deep understanding of the latest trends and audience insights, our AI platform identifies right influencers for your brand

camapign

Campaign Ideation

Our turn to ideate the best result-oriented and creative campaign for your brand by using data-driven strategies that align with your brand's goals and objectives

3

result

See the results for yourself

Track and measure the performance of the campaign through our App's Report section that monitors engagement, reach, and conversions

4

Performance Marketing Campaign | PMC

Pay for Performance that’s Transparent, Reliable and Real
PMC

Adopting an ROI driven and tech agnostic approach is essential to stay ahead of the noise in this competitive marketplace. Our Influencer-led performance marketing services will help your brand build a loyal online audience base, source genuine leads for high conversion, and deliver tangible impact. With our ROI-driven PMC strategy, you can now achieve measurable goals and drive sales by paying infleuncers based on speciifc actions they drive – clicks, registrations, or installs. Launch, run and analyse your campaigns all by yourself with the help of our do-it-all Brand’s App and earn positive return on your ad spends.

Here's how our Performance Marketing Campaigns work

target

Identifying Target Audience

First step is to identify the target audience and determine which genre of influencers will have the most relevant followers for your brand and products

1

image 22

Creator Discovery

Our Brand's App's Creator Discovery tool will help shortlist influencers who are the best fit for the campaign based on factors such as relevance, audience demographics, and engagement rates

2

develop

Campaign Planning

Campaign Planner on Brand's App lets you provide a brief on the campaign, product or services being marketed, campaign goals, guidelines, and KPIs you’re looking for

3

image 24

Campaign Execution

The campaign is then offered to the selected infleuncers, where they will take up tasks assigned and post content for your review and approval

4

image 25 1

Measuring Results

Access detailed insights on your campaign at the Reports section of the Brand's App and make data-driven decisions for future campaigns.

5

image 26

Paying Influencers

Influencer payment can be processed based on the specific actions they drive, such as clicks, sales, or leads

6

India
India's only Influencer-led PMC Platform
Kofluence Brand’s App is Feature rich
Average Social media consumption in a day

7+ Hours

86% of social media users follow a brand, and you still think billboards can do it better? Oops.

Social media is the ultimate gamechanger in the way brands market their products and services. With the growing popularity of social media platforms like Instagram, Facebook, YouTube, and Twitter, brands now have access to a vast and engaged audience that they can reach with targeted marketing campaigns using influencers. Brands tap into the trust and credibility that influencers have built with their followers.

With Kofluence platform,
Businesses can focus on what they do best,
Creating great products and services, while we take care of the rest

Here’s a Glimpse of what we did for Brands

Kofluence integrates with your entire marketing stack

Efficiently streamline your marketing campaigns and simplify your workflow with our all-in-one platform.

brand collection

Have Some Doubts?

Don’t worry! We are here to help!

Check out our FAQ page for the answers!

Let us make it simpler for you. Check our FAQ section to find answers to the most common queries, or contact our support team for personalized assistance.

Check out our partnered Industries !

Frame 9

Start Up

Building brand authenticity in a startup can be challenging, but influencer marketing can be an effective tool to help achieve this goal. Partnering with influencers who have a large following can help small businesses increase their brand visibility.
Frame 8

BFSI

Influencer promotion of BFSI products and services can help BFSI companies generate leads through social media. Influencers have a strong influence on their followers, who are often interested in the products and services they endorse.
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Luxury

Social media influencers can help luxury brands increase engagement with their target audience through two-way communication and customer feedback and spread their brand message in an authentic way.
Frame 6

Gaming Influencers

Gaming brands can use influencer-generated content on their social media campaigns to reach a wider audience and build trust with potential customers. This content could include influencer reviews, gameplay videos, and social media posts.
Frame 4

Automotive

Influencers often have a specific niche or focus, such as car enthusiasts or gearheads, which makes it easy for automotive brands to increase the chances of conversions and sales, as the audience is already interested in the topic.
Frame 3

Real Estate

Even the best real estate projects cannot make sufficient sales without a solid marketing strategy. Collaborating with influencers on social media platforms, whose opinions can influence your target audience, make word-of-mouth marketing easier.
Frame 2

MedTech

With something as critical as health, credibility plays the bigger game. Influencers, who have earned their audiences’ trust, come across as more trustworthy than even the most polished messaging from healthcare brands.
Frame 1

D2C

Influencer marketing has emerged as a powerful tool for D2C brands to reach their target audience and increase their return on investment (ROI) by collaborating with influencers who create engaging content for the audience.
Frame 5

Fintech

Influencer marketing is a powerful tool in the Fintech industry because it brings trust and authenticity to the marketing campaign. This is especially important when it comes to convincing people to invest their hard-earned money in a new Fintech application.
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awareness
Awareness

Visibility, Recognition and Exposure

Did you know that influencer marketing can increase brand awareness by up to 80%? If you want to build your brand, Kofluence can help. Our Brand’s App connects you with genuine influencers in no time. We specialize in creating targeted campaigns that help businesses increase brand recognition and reach a wider audience. Our team of industry experts will work with you to develop a custom strategy that aligns with your business goals and values. Plus, our comprehensive reporting and analytics will help you measure the success of your campaigns. Choose Kofluence and start building brand awareness that will drive conversions and sales today!

Conversion
Conversion

Likes are great, but Clicks are Better

Conversion campaigns are our tailored approach to help you attract more qualified leads to your brand’s website and increase the likelihood of conversions. To launch a successful conversion-focused campaign, start by defining clear campaign objectives and identifying the key performance indicators (KPIs) to measure the success. Leverage the influencer’s reach and credibility to persuade the audience to take action. 3x your ROI with our Performance campaigns where you pay only for desired KPI achieved while boosting your online visibility and business. For actionable & organic uplift in your leads, sign up with Kofluence today and let us cater you with the right influencer partnerships.

customer
Customer Retention

Performance weighs, and Loyalty stays

Kofluence is dedicated to providing seamless campaign activations for brands seeking to build long-lasting relationships with their customers and influencers. Our customized strategies are designed to meet the unique needs of each business, and we utilize influencers to keep customers engaged through personalized experiences, testimonials, and targeted promotions. Our influencers follow up with their audience and offer exclusive content or discounts to encourage positive audience interaction, ensuring that your brand remains top-of-mind. With Kofluence, you can expect swift and seamless campaign activations, with a turnaround time of just two days.